Sunday, April 13, 2008

What can brown do for you?

I'm starting to think a whole lot more than deliver packages.

An associate and I were sitting in a company's reception area waiting for a meeting. As we sat on the couch flipping through magazines, the UPS guy came in with a package. He exchanged standard pleasantries with the receptionist--obviously they see each other often.

Then, he said something somewhat cryptic, but interesting enough to grab the receptionist's attention, and mine. He said something to the effect of, "You wanna see something that will blow your mind??? Go online and Google 'Lines in the sky.'"

She needed him to repeat what he'd said and she wasn't really tracking (nor was I). Upon reiteration, he added that it doesn't matter whether you're a Democrat or Republican--you're going to be shocked and outraged.

So, yeah, I looked it up and it's the catch-all name for some provocative conspiracy theories.

But here's the point with respect to this blog and my world. The UPS guy is the ideal Sneezer of idea viruses (in Seth Godin's parlance). Imagine how many people that delivery person talks to in a day. What if he started talking about his favorite restaurant, bar of soap, carpenter, or new album?